Overview

CoinGeek is an event to bring together financial institutions, entrepreneurs and developers to give a clear mandate and direction of the future of BitCoin the world famous cryptocurrency were hosting an event in London having previously hosted in Hong Kong and were going onto Toronto the following year.

We had a full venue take over at The Mermaid London, and worked with the client to discuss lots of branding options for them.

As a leading venue branding company, Hyper Creative was proud to deliver a full CoinGeek event branding package for CoinGeek Conference, bringing together financial institutions, entrepreneurs and developers from across the world of Bitcoin. Having previously hosted events in Hong Kong, CoinGeek brought its London leg to The Mermaid, and our team took on a complete venue takeover to match.

We worked closely with the client to explore a range of exhibition branding options before landing on a bold orange, yellow and navy identity that carried through every corner of the building. The result included eye-catching 3D foam letter signage spelling out the CoinGeek name at the entrance, alongside striking conference branding signage throughout registration, the auditorium and breakout areas.

To help guests navigate the venue with ease, we developed clear event wayfinding signage, directing attendees to the auditorium, registration desks and VIP areas. Large-scale printed wall graphics for events transformed staircases and corridors into immersive branded spaces, while sponsor boards and welcome walls reinforced the CoinGeek identity from street level right through to the main stage.

The finished project showcases Hyper Creative's ability to deliver cohesive, high-impact branding at scale for major industry conferences.