They wanted to create an environment that would reflect them as a company, but they were unsure of how they wanted to do this. As a result they asked us to produce a concept document that outlined various creative options and potential designs that could be used or developed further.
The first concept took a modern and clean approach that used a range of wall murals that utilised action shot photography to capture the enjoyment of those participating in winter sports. In addition to these, we proposed the design of bespoke infographics and simplistic typography in order to pull the key spaces together.
The second concept involved transforming the whole of the business unit to look like a luxury log cabin that had views over the Italian slopes. In order to create this we proposed covering all of the internal walls with a light wood pattern with the exception of one wall that would showcase a mountainscape, to provide a visual break from the repeating wood.
To replicate the stunning views, we suggested the use of frosted graphics to be place on the windows and glass doors. Using this material in this way would allow us to create the impression of looking onto the ski slopes, without detrimentally impacting the natural light that comes through the windows.
After delivering the proposal, the team at Interski decided to merge the two concepts by going ahead with the log cabin while also incorporating the bespoke infographic designs. Following this, we sent a range of wood options for them to chose from, and once they had selected we photoshopped the image to exclude any repeating elements to increase the look of authenticity.
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Concepts, design, print, install.
Permanent wall vinyl, frosted window film, foamed printing, printed plywood.
Medium concept document.
The infographics were produced onto foam boards and affixed to the walls using Velcro. The designs on the boards displayed information and statistics on the four different locations Interski operate out of. The boards were designed so that they were easy to read and utilised a consistency of design that meant that they could be viewed collectively or stand-alone.
After all the graphics were produced we sent in our highly skilled installation team to apply the graphics. The office space consisted of many partitioned walls with trunking, which made install tricky. However, our team easily overcame this and the finished look was stunning.