Sky News

Project overview

In summary

Sky News are an internationally renowned broadcaster that is a part of the UK telecoms provider Sky. As part of the overarching marketing strategy of Sky News they held an event in London, where they wanted to transform the venue into an on-brand environment in which to host. As a result we were put in contact to collaborate with them and facilitate their vision.

The team at Sky News wanted to ensure that the finish wasn’t too cluttered and would work well with the minimalist look of the venue. As a result, we were able to supply a range of graphics using the Sky News team’s artwork that included curved display units, bar wraps, wall coverings and signage/wayfinding.

The graphics we produced met the client’s specification and created the finished look they were hoping for. The use of graphics in this setting created an on-brand environment that was used to strengthen the event and its message.